Creative and strategic communication development
- Preparation of effective communication strategies and plans.
- Holistic communication platform design.
- Positioning and repositioning roadmaps for companies and their brands.
- Development and design of latest communication tools and advertisements: web, mobile, television, radio, ambiental, and others.
- Development of effective communication websites
- Development of sweepstakes, draws, contents, sales campaigns, and other communication projects.
Development and design of brands and brand materials
- Development of brand stories and visions
- Brand name design
- Brand system architecture
- Design and development of complete brand identities
- Design and development of functional marketing materials
- Design and development of products and packaging
- Design and development of tradeshow booths and retail environments
- Design and development of sales floor equipment and furniture
- Design and development of digital media, print media, and other publications
- Development of ambiental and digital brand experiences
- Development, editorial management, and design of monthly publications, catalogs, and leaflets
Experiential content marketing and content branding
- Development of complete annual social media presence and activity strategies for companies and brands on select social media platforms (Facebook, Instagram, Pinterest, and YouTube).
- Conception, design, development, and production of holistic content marketing projects
- Monthly ongoing management of brand social media accounts and activities
- Conception and production of branded social media content (Facebook, Instagram, Pinterest, and YouTube).
- Conception, design, and production of branded products for brand owners
Digital production of websites and applications
- Conception, design, and production of web presentations of companies and brands.
- Information architecture and wireframe design
- Conception, design, and programming of responsive websites
- Conception, design, and programming of contest websites and digital interfaces
- Conception, design, and programming of web databases and interactive forms for data collection
- Conception, design, and programming of web applications for smartphones and tablets
- Authoring and editorial review of content, texts, and media material for websites
Conception and production of creative TV, web, mobile, radio, and printed advertisements and content
- Conception, design, and production of TV advertisements
- Conception, design, and production of web video
- Conception, design, and production of web and mobile banners, landing pages, branded backgrounds, and advanced digital formats
- Conception, design, and production of animated video and telops
- Conception, design, and production of 360⁰ virtual reality HD video
- Conception, design, and production of project and case study video
- Conception, design, and production of B2B video company showcases, trade show video, and video portfolios
- Conception, design, and production of printed ads, city lights, and large format billboards
Creative media purchasing, analytics, and measurement of communication results
- Conception of effective communication frameworks (TV advertising, outdoor advertising, radio ads, digital ads, point of sale communication, and innovative media)
- Planning and execution of media purchasing in collaboration with 3rd party partners
- User experience (UX) testing of websites
- Tracking and reporting of analytics and communication effect
- Parallel sample testing of various communication tools
- Execution and optimization of ad purchasing for Google Ads, Facebook, YouTube
- Planning and execution of re-marketing digital campaigns
